Missouri New Hunters and Anglers Customer Journeys & Personas

A two part research publication that developed personas specifically for Missouri's hunters and anglers based off of survey data.

Missouri Department of Conservation (MDC) and DJ Case & Associates, 2022 

Document
Missouri New Hunters and Anglers Customer Journeys & Personas - Personas10.6 MB

A two part research publication that developed personas specifically for Missouri's hunters and anglers based off of survey data.

Missouri Department of Conservation (MDC) and DJ Case & Associates, 2022 

Document
Missouri New Hunters and Anglers Customer Journeys & Personas - Survey Results1.77 MB

A two part research publication that developed personas specifically for Missouri's hunters and anglers based off of survey data.

Missouri Department of Conservation (MDC) and DJ Case & Associates, 2022